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Long and Luscious?

 

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Created in 1913, the first mascara blended Vaseline with coal dust as a lash darkener. Have mascara ingredients become any safer?
 

Why do you care?

  • Skin around the eyes is very sensitive as it's thin and it has no oil-protecting glands. Toxins go directly to the bloodstream.1
  • Reports of itching, burning and swelling of eyes and eye irritation due to mascara.2
  • Conventional mascara contains chemicals you may want to avoid. Specifically petroleum, parabens, quaternium-15 (eye irritant), BHT, PEG, TEA and synthetic fragrance.
  • Waterproof products can contain plasticizers, like polystyrene sulfonate, which can irritate eyes and may be a hormone disruptor.
  • Petroleum-based ingredients, such as nylon and polyester, are also common in lash-building mascaras as they promote thickness and lengthening, but they have also been found to trigger contact dermatitis. Nice.

The Know How

  • Alternatives do exist … try natural mascara but keep in mind:
    • Natural mascara is not waterproof as there is no plastic in it - so far there doesn't seem to be a natural ingredient that is waterproof.
    • Natural mascaras are usually based in waxes and oils, like beeswax, carnauba, and candelilla, which tend to soften at room or body temperature. So be prepared for a few touch-ups!
  • Try black mascara. Black is the least allergenic colorant.3
  • Mascara is very susceptible to bacterial growth, and since many natural mascara go easy on preservative, replace every 2-3 months. Use it or lose it!
  • The mascara brush may make the difference in product performance. It's the brush that often gets the patent - not the actual formula. Look for hollow bristle brushes for building lashes.4
  • Pure Know How has covered other cosmetic topics - lipsticks, foundation, eye/lip pencils, concealer - so take a look in the Passé section.

Know and Tell

  • Tamey has long and fairly thick lashes, so most mascaras work for her. She has been as happy with the natural brands in terms of similar effects as her old conventional brand. The lack of waterproof natural mascara is her only issue.
  • Patti, on the other hand, has short stubby lashes (how's that for total honesty?), and has found some natural brands so-so on performance and others so-so on ingredients. What's a girl to do? There are many brands of natural mascara's rated low on the Skin Deep cosmetic database and Patti - with her short stubby eyelashes - will continue to hunt for a "clean" and effective mascara!
  • See their Product Reviews.
  • Pure Blogger - Mascara is often quoted as a "desert-island beauty essential" - tell us about your success (or not) with natural mascara.

1 Product Report - Lip and Eye Makeup. The Green Guide, March 30, 2002.
2. A Consumer's Dictionary of Cosmetic Ingredients, Ruth Winter, 2005
3. Beauty Flash: The Top 10 Cosmetic Do's & Don'ts for Women with Sensitive Skin, Dr. Zoe Diana Draelos. American Academy of Dermatology, 2003.
4. Nick Mornate Chair, Society of Cosmetic Chemists


 

Last Updated: 2007-09-04