Detailed Editorial Policy
This policy was last updated on April 1, 2007.
We have prepared a Detailed Editorial Policy to describe to you how Pure Know How gathers and reports the content found on our website and in our e-communications and the relationship between Pure Know How and its Pure Partners.
Content Development
Content found in our weekly e-bulletin and on our website have gone through a content development process to make sure the information is up-to-date, as accurate as possible and presented in a tone and style useful to our subscribers.
Pure Know How e-Bulletin
Format of the e-bulletin is based on facts about a specific topic. The weekly e-bulletin is not original research or reporting. It reference and links to research and reports that have already been developed. We offer opinions and share experiences related to these topics.
Topics for the weekly e-bulletin are selected by Patti and Tamey, the Founders of Pure Know How, Inc. They consider their own curiosity, the time of year, current news items and interests of their audience. Feedback and ideas from subscribers are taken into account for future topics.
Values are important to us. In order to produce weekly e-bulletin with the greatest use for our subscribers, we look to ensure:
- Relevance - select topics and provide information that is useful for us and you in our everyday lives.
- Concise - recognize that we are busy and the e-bulletin must be specific, factual and offer real solutions in everyday language.
- Connection - we want to connect you to relevant information and opinions to get you thinking and we want to connect with you to find out your thoughts and experiences.
- Pleasurable - we don't want to scare you or put you off, instead we want you to look forward to the weekly bits of know how coming into your in-box. You may even have a knowing smile when you hear about some of our experiences.
- Down-to-earth - we are not holding ourselves up as stellar examples of living a "pure life". Far from it. We want to learn and share - and make changes where it makes sense for us and our families.
Sources for the information found in our weekly e-bulletin are obtained from a variety of content providers. These content providers may include government agencies, not-for-profit advocacy groups, medical/environmental publishers, consultations with experts/professionals in the field and for-profit companies that provide health news and information. We review the content from these sources for timeliness, accuracy, completeness and credibility.
Our opinions and experiences provide personal relevance to issues and we consider this to be an important feature. Everyday women talking to everyday woman. Use these as you will.
Your opinions and experiences are important to us and we want to hear about them (you had to listen to ours!). We will share those that may be of interest to other subscribers in our "Be a Tipster" section.
Comments on the e-bulletin format and possible suggestions for improvements or corrections are also welcome. If, after being reviewed by the founders and found relevant, the changes that improve clarity or accuracy will be made.
Control of all content provided in the e-bulletin is retained by us at Pure Know How Inc. Pure Partners do not control the topic selection or content development, nor influence our opinions or experiences with any products or services we mention.
Pure Know How website
Format of the website provides a platform for the e-bulletin, links to resources and sources, a place to connect with each other and space for Pure Partners.
Website design is based on easy navigation and logical formatting. (Patti is the resident "test dummy" for technical un-know how!) We want to bring you an up-to-date site which is not overloaded with too much technical do-dads to take away from the content.
Review of website content is regular to ensure that it remains relevant. Where necessary, web content found to be incorrect or out-of-date is corrected, updated, or moved to an archive (where it remains available) or purged.
On-line resources are an important feature of the Pure Know How website. We select internet links, reports and other materials relevant to the topics presented in the weekly e-bulletin. These resources are found under the "Get More..." button on the Home page. These resources are selected at the time of researching topics and are not necessarily comprehensive. We make an effort to evaluate the credibility of these resources but do not take any responsibility for others on-line content. These links are provided for your information but are not intended to imply that we approve or recommend these entities to our subscribers. Every effort is made to verify that the information in these sources (websites, organizations, books, contact information) provided is up-to-date and accurate. Information tends to change and not all of it was necessary reviewed by Pure Know How.
Sources for the information found on our website are obtained from content providers. These content providers may include government agencies, leading consumer and environmental not-for-profit groups, medical/environmental publishers, academic institutions and for-profit companies that provide health news and information. These resources are provided solely as a convenience to you and are not an endorsement by Pure Know How Inc.
Links are provided from facts, figures and studies referenced in the e-bulletin to their original source, if they are available on-line.
Comments on the website format and possible suggestions for improvements or corrections are also welcome. If, after being reviewed by the founders and found relevant, the changes that improve clarity or accuracy will be made.
Control of all content provided in the website is retained by us, at Pure Know How Inc.. In some areas of our website, we provide space for our Pure Partners. We design these areas to make it clear that the content is provided by these partners and not gone through our processes. Pure Partners do not control content development, nor influence our opinions or experiences with any products or services we mention.
Updating Editorial Policy
Pure Know How Inc. may update the Editorial Policy from time-to-time. We will post a revision date under the Editorial Policy title.
If you have any questions or concerns with respect to this Policy, please contact us at knowhow@pureknowhow.com.